Photographer asks guests to blow “vape clouds” over bride—here’s the result

When a wedding photographer wanted to add something extra to a foggy wedding-day shoot, she enlisted a little unexpected creativity and willing groomsmen—creating not only the perfect picture, but a hilarious viral moment, too.

Devon Wells, 36, from Okanagan, British Columbia, Canada, has been photographing weddings for three years. She recently shared a behind-the-scenes video from a ceremony where an unconventional trick brought unexpected magic to the shoot: vape clouds.

“We had just finished getting the wedding-party photos and were moving into the bride and groom’s portraits,” Wells told Newsweek. “The weather was honestly terrible—snow, rain, fog—you name it. The lake nearby was completely socked in with low-hanging clouds.”

However, then inspiration struck. “I saw all the groomsmen, and most of the bridesmaids too, vaping while they were getting ready to leave the location,” Wells said. “That’s when I had the idea to ask them if they could blow their vape clouds toward the couple.”

The couple, up for the laugh, agreed. The resulting scene? A bride in her flowing white dress standing with her groom, flanked by groomsmen crouched at her feet blowing dramatic plumes of vapor for effect.

“When the groomsmen first started crouching over and blowing their vape clouds at the bride and groom, I lost it,” Wells said. “None of us could stop giggling. In the original audio, you can hear me saying, ‘This is so stupid!'”

But, silly or not, the effect worked. The vapor added an ethereal quality to the photos—soft, swirling clouds that mimicked the surrounding fog, creating a dreamlike atmosphere.

“The results are quite lovely, I must say,” said Wells. “It made for some really unique photos the couple can treasure—and have a laugh over.”

While the groomsmen may have left the shoot a bit light-headed, their sacrifice didn’t go unnoticed: “Absolutely worth it,” Wells added.

She posted a video of moment to her Instagram page @devonwellsphotos, expecting a chuckle from her followers. But the clip quickly gained traction, racking up more than 1.4 million views.

In the comments, people shared their reactions. “Okay. I wanted to hate this. But it’s too funny,” said @nutfreeinboise.

User @caan_diice wrote: “Lol [laugh out loud] so dumb hahaha but I love how it made her laugh a natural laugh. I bet those pictures came out amazing.”

Others shared their praise for the groomsmen’s dedication: “Ooh I know they were so dizzy after that. Troopers.”

Wells was delighted by the reaction online. “I’m honestly shocked at the reaction. Waking up to see it had over 1 million views was wild. I’m delighted that the video has brought laughter and joy to people in a time where there’s so much negativity,” she said.